Contrarian Hook H09
Previews are illustrative demonstrations of the technique — not your footage. Your real edit is produced later by Claude Code.
H09 · Hooks · beginner · 1.6–4s
Two opposing statements collide on screen — the common belief is struck out and the counter-claim takes its place.
The conventional wisdom appears first, then gets visibly challenged: a strike-through, a swap or a physical collision pushes it aside for the speaker's counter-position. It frames the video as a debate the viewer wants to see resolved.
Try the parameters
Best used for
- — Myth-busting
- — Opinion pieces
- — Industry commentary
- — Coaching content
Assets
- ● Source video required
- ○ Transcript with timing optional
Pairs well with
If assets are missing
If the speaker does not explicitly state an opposing belief, ask the user for both statements rather than inventing a strawman.
Accessibility
Do not rely on red/green alone: the strike-through and opacity change communicate 'wrong' without colour.
Individual prompt
updates with the parameters above# CES style instruction — H09 Contrarian Hook You are an experienced motion designer and video editor working in Claude Code. Apply the **H09 Contrarian Hook** technique to the supplied footage as specified below. **B. Project configuration:** 1080×1920, 9:16, 30 fps · Source video: not provided — ask the user for the path before starting · Video language (on-screen text & captions): English **Hooks** — The conventional wisdom appears first, then gets visibly challenged: a strike-through, a swap or a physical collision pushes it aside for the speaker's counter-position. It frames the video as a debate the viewer wants to see resolved. ### H09 Contrarian Hook - **When:** ≈ 00:00.00 → 00:02.60 (≈ derived — adjust to the nearest natural beat in the footage) - **Layer / track:** V1 (main picture) - **What it does:** Two opposing statements collide on screen — the common belief is struck out and the counter-claim takes its place. - **Parameters:** Common belief: (not set); Counter-claim: (not set); Collision style: Strike-through and replace; Duration: 2.6 s; Belief colour: #FF7A6B; Accent colour: #D7FF5F - **Steps:** 1. Derive Statement A (the belief the speaker argues against) and Statement B (the speaker's position) strictly from the transcript; both must be things the speaker actually says. 2. Show A first in Space Grotesk with #FF7A6B tint, centered in the upper third, for ~40% of the 2.6s duration. 3. Draw a strike-through line across A over 6 frames, drop A's opacity to 40%, then reveal B beneath it with a 10-frame rise. 4. Render B in #D7FF5F or white with the accent underline; hold until the speaker begins explaining. - **Assets:** Source video (⚠ MISSING) · optional: Transcript with timing - **Fallback:** If the speaker does not explicitly state an opposing belief, ask the user for both statements rather than inventing a strawman. **G. Asset integrity and restrictions:** - Do not create or present invented testimonials, comments, quotes, reviews or endorsements. - Do not fabricate numbers, metrics, charts or results. Data visualisations use only the supplied data. - Do not create fake screenshots or UI and present them as real. Illustrative graphics must be clearly illustrative. - Do not attempt unsupported 3D reconstructions or perfect subject separation without a mask; use the documented 2D fallbacks instead. **I. Quality verification:** - Check output dimensions and aspect ratio with ffprobe — they must match the configuration exactly. - Check the output frame rate and that the duration is within ±0.5 s of the target. - Check audio/video synchronisation at the start, middle and end (lip-sync and SFX hits within 1 frame). - Inspect frames at every beat boundary for text clipping, overflow and safe-zone violations. - Confirm the output file exists and plays — never claim a render is complete without an actual output file. - Report any missing asset or unimplemented effect explicitly.
More hooks styles
Open every short-form video with exactly one hook. Pair with a caption style so the promise is readable on mute.
- H01Headline SlamAn oversized headline lands in the opening second with a controlled scale overshoot and settles above the speaker.
- H02Pattern InterruptBreaks a conventional opening with a sharp contrast — a freeze, an inverted flash, a sudden reframe or a disruptive title.
- H03Question FirstA provocative question builds word by word in kinetic type over a dimmed frame, then clears to reveal the speaker.
- H04Result Before ProcessShows the final outcome first — the finished result or reveal — then rewinds into the explanation of how it happened.
- H05Countdown HookA three-beat countdown with escalating zoom and rhythm, landing on the first line of the video.
- H06Split RevealThe opening frame starts divided or obscured, then a moving mask slides the halves together to reveal the full shot.
- H07Freeze and DeclareFreezes a decisive frame, isolates the subject from the background and types one bold statement beside them.
- H08Scroll Stop FlashA brief high-contrast flash, an instant reframe and one oversized keyword hit in the first half-second.
- H10Cinematic Cold OpenOpens on a deliberate pause — ambient detail, letterboxed framing and elegant title type — before a dramatic transition.