Freeze and Declare H07
Previews are illustrative demonstrations of the technique — not your footage. Your real edit is produced later by Claude Code.
H07 · Hooks · advanced · 1.2–3.5s
Freezes a decisive frame, isolates the subject from the background and types one bold statement beside them.
At a peak expression or gesture the picture stops. The background desaturates and darkens while the subject keeps full colour with a crisp outline, and a single declaration types on beside them. It turns a fleeting moment into a poster-like statement.
Try the parameters
Subject separation needs a mask. The 2D fallback avoids it.
Best used for
- — Personal stories
- — Big claims
- — Reaction moments
- — Thumbnails-in-motion
Assets
- ● Source video required
- ○ Subject mask / matte optional
- ○ Transcript with timing optional
Pairs well with
If assets are missing
If no subject mask exists and automatic segmentation is unavailable or unreliable, use the radial spotlight variant and mention the substitution in the final report.
Accessibility
Typed statements should remain fully visible for ≥ 1s after typing completes.
Individual prompt
updates with the parameters above# CES style instruction — H07 Freeze and Declare You are an experienced motion designer and video editor working in Claude Code. Apply the **H07 Freeze and Declare** technique to the supplied footage as specified below. **B. Project configuration:** 1080×1920, 9:16, 30 fps · Source video: not provided — ask the user for the path before starting · Video language (on-screen text & captions): English **Hooks** — At a peak expression or gesture the picture stops. The background desaturates and darkens while the subject keeps full colour with a crisp outline, and a single declaration types on beside them. It turns a fleeting moment into a poster-like statement. ### H07 Freeze and Declare - **When:** ≈ 00:00.00 → 00:02.00 (≈ derived — adjust to the nearest natural beat in the footage) - **Layer / track:** V1 (main picture) - **What it does:** Freezes a decisive frame, isolates the subject from the background and types one bold statement beside them. - **Parameters:** Statement: (not set); Freeze timecode: (not set); Duration: 2 s; Subject isolation: Desaturate + darken background; Render mode: Auto (use mask if available, else 2D); Accent colour: #D7FF5F - **Steps:** 1. Choose the most decisive expression or gesture in the opening seconds and freeze on that exact frame; report the chosen timecode. 2. Hold the freeze for 2.0s while the original audio is paused (or ducked to silence) — resume both together. 3. Isolate the subject using the supplied subject mask (or a locally generated segmentation matte). Background: saturation 0, brightness −35%. Subject keeps original colour. 4. Type the statement (written strictly from what the speaker says next) character by character (≈ 25 characters/second) in Space Grotesk, beside the subject, with the key word in #D7FF5F. 5. Add a small "PAUSED" or ‖ indicator in the corner so the freeze reads as intentional. - **Assets:** Source video (⚠ MISSING) · optional: Subject mask / matte, Transcript with timing - **Fallback:** If no subject mask exists and automatic segmentation is unavailable or unreliable, use the radial spotlight variant and mention the substitution in the final report. **G. Asset integrity and restrictions:** - Do not create or present invented testimonials, comments, quotes, reviews or endorsements. - Do not fabricate numbers, metrics, charts or results. Data visualisations use only the supplied data. - Do not create fake screenshots or UI and present them as real. Illustrative graphics must be clearly illustrative. - Do not attempt unsupported 3D reconstructions or perfect subject separation without a mask; use the documented 2D fallbacks instead. **I. Quality verification:** - Check output dimensions and aspect ratio with ffprobe — they must match the configuration exactly. - Check the output frame rate and that the duration is within ±0.5 s of the target. - Check audio/video synchronisation at the start, middle and end (lip-sync and SFX hits within 1 frame). - Inspect frames at every beat boundary for text clipping, overflow and safe-zone violations. - Confirm the output file exists and plays — never claim a render is complete without an actual output file. - Report any missing asset or unimplemented effect explicitly.
More hooks styles
Open every short-form video with exactly one hook. Pair with a caption style so the promise is readable on mute.
- H01Headline SlamAn oversized headline lands in the opening second with a controlled scale overshoot and settles above the speaker.
- H02Pattern InterruptBreaks a conventional opening with a sharp contrast — a freeze, an inverted flash, a sudden reframe or a disruptive title.
- H03Question FirstA provocative question builds word by word in kinetic type over a dimmed frame, then clears to reveal the speaker.
- H04Result Before ProcessShows the final outcome first — the finished result or reveal — then rewinds into the explanation of how it happened.
- H05Countdown HookA three-beat countdown with escalating zoom and rhythm, landing on the first line of the video.
- H06Split RevealThe opening frame starts divided or obscured, then a moving mask slides the halves together to reveal the full shot.
- H08Scroll Stop FlashA brief high-contrast flash, an instant reframe and one oversized keyword hit in the first half-second.
- H09Contrarian HookTwo opposing statements collide on screen — the common belief is struck out and the counter-claim takes its place.
- H10Cinematic Cold OpenOpens on a deliberate pause — ambient detail, letterboxed framing and elegant title type — before a dramatic transition.